Customer data

Learn how to integrate and utilize first-party data for personalization and growth.

European Accessibility Act

Privacy and security

European Accessibility Act: Email marketers, don't wait until June 28th

The European Accessibility Act will make accessible email design mandatory starting June 28, 2025. Discover common pitfalls and the steps needed to build campaigns that fully meet the new standards.

Naomi West

Naomi West

Sr. Product Marketing Manager

What is data activation?

What is data activation? How to turn intel into insight

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

Create your own Spotify Wrapped campaign

Personalization

How to create your own Spotify Wrapped campaign

Molly Murphy

Molly Murphy

Sr. Product Marketing Manager

Product recommendations with Customer.io

Personalization

Tailor product recommendations for every industry

Jess Cvija

Jess Cvija

Customer Success Manager

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Activate your CRM

Activate your CRM: Power personalized messaging with Salesforce data

Cameron HayGlass

Cameron HayGlass

Sr. Product Manager

Black Friday campaigns with Shopify

How to create Black Friday campaigns with Shopify and Customer.io

Jess Cvija

Jess Cvija

Customer Success Manager

Use cases for custom objects

Personalization

10 incredibly powerful marketing use cases for custom objects

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

10 Salesforce use cases

10 Salesforce use cases for personalized messaging

Customer.io team

Customer.io team

First-party data era

Privacy and security

We're (still) in the first-party data era

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

Advertising without cookies

Privacy and security

Advertising without cookies: What you need to know

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

Guide to HIPAA-compliant customer engagement

Privacy and security

Guide to HIPAA-compliant customer engagement

Customer.io team

Customer.io team

Email personalization gone wrong

Personalization

Email personalization gone wrong (and how to fix it)

Molly Murphy

Molly Murphy

Sr. Product Marketing Manager

Developer’s guide to custom objects

Personalization

The developer’s guide to custom objects

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

What is a customer data platform (CDP)? Your complete guide

What is a customer data platform (CDP)? Your complete guide

Molly Murphy

Molly Murphy

Sr. Product Marketing Manager

The marketer’s guide to custom objects

Personalization

The marketer’s guide to custom objects

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

An introduction to the Liquid template language

Personalization

An introduction to the Liquid template language

Michael McDonnell

Michael McDonnell

Tier II Technical Support Engineer

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