Dimitris Kamaritis
Technical Operations Manager
Find out how HealthMatch leverages Customer.io and Rudderstack to enhance its operations in the health tech landscape. With a mission of connecting patients with clinical trials through a user-friendly platform, HealthMatch needed a tech stack that would scale with them. Unfortunately, their existing tools lacked the flexibility needed for HIPAA-compliant messaging. That's when Customer.io and Rudderstack stepped in.
The implementation of Customer.io and Rudderstack quickly enabled the HealthMatch team to build a robust data infrastructure that streamlined their processes. By using event streaming and reverse ETL, HealthMatch gained a clearer understanding of user interactions and was then able to create more hyper-personalized messaging campaigns in Customer.io Journeys.
HealthMatch's story showcases the importance of having a flexible and scalable tech stack, especially in highly regulated industries like healthcare. By choosing the right tools, they were able to achieve their goal of connecting patients with clinical trials efficiently while maintaining compliance with HIPAA regulations.
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