Flow: Learn with Customer.io

From silos to synergy: Strategies for better product and marketing collaboration

Seamless customer journeys stem from product-marketing synergy. Learn strategies from our team for fostering trust, communication, and collaboration.

Alexandra Hubley

Sr. Content Strategist

Lifecycle marketing

Why email outshines social media for building strong connections

Message composing

BIMI: Increasing security and brand affinity in the inbox

Case studies

Email marketing that deserves a double tap: Inside Buffer’s strategy

Mobile marketing

Mobile messaging trends for 2025

guides

Unlock in-depth strategies and real-life examples from customers.

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webinars

Expert-led sessions on industry trends and best practices.

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Case studies

Discover how brands reach their goals with Customer.io.

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Automation

Legends of Lifecycle: Navigate the messaging cosmos

What’s next for lifecycle marketing in 2025? Hear from industry experts as they break down the latest trends, from multi-channel messaging to AI-driven personalization.

Drew Price

Lifecycle Advisor

Lifecycle marketing

Email inspiration guide: 18 examples that drive engagement

Naomi West

Sr. Product Marketing Manager

Product-led growth

The PLG playbook: Unlocking growth by letting your product shine

Alexandra Hubley

Sr. Content Strategist

Lifecycle marketing

Nurture loyalty from day one with effective customer onboarding

Alexandra Hubley

Sr. Content Strategist

Customer data

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Personalization

10 incredibly powerful marketing use cases for custom objects

Matt Johnson

Sr. Product Marketing Manager

Integrations

What is data activation? How to turn intel into insight

Matt Johnson

Sr. Product Marketing Manager

Product recommendations with Customer.io

Personalization

Tailor product recommendations for every industry

Jess Cvija

Customer Success Manager

Personalization

How to create or audit your data tracking plan

Wondering what customer data your team needs in your customer engagement tools in order to create a personalized customer experience? Access our guide for data tracking best practices, plus pick a template to plan or audit your existing data plan.