Your guide to intermediate and advanced Liquid 

In marketing, personalization isn’t a luxury; it's a necessity. Customers today expect brands to understand their needs and preferences and deliver content that speaks directly to them. Liquid is a powerful tool that allows you to do just that—transform customer data into personalized messages that resonate with your audience. By leveraging Liquid's capabilities, you'll learn how to improve your messaging strategies and drive customer engagement, loyalty, and conversions.

In this two-part guide, you’ll learn everything you need to know about intermediate and advanced Liquid techniques. Part one covers keys, filters, tags, operators, and truthy/falsy values. Part two delves into advanced topics, including date/time manipulation, whitespace control, encoding, hashing, encryption schemes, and for loops. By mastering these concepts, you’ll be ready to take your messaging to the next level—and woo your customers in a way that sets your brand apart.

Take a peek at what’s inside:

• Part one: keys, filters, tags, operators, truthy and falsy. Explore the fundamentals of Liquid and gain the skills needed to tailor your marketing content to your customers’ needs and preferences
• Part two: date, time, localization, whitespace control, encoding, hashing, encryption schemes, and for loops. Expand on the advanced components of Liquid to craft even more nuanced and personalized messaging for your customers